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StrongMail Provides Compelling Solution for Email Deliverability Says Info-Tech Research Group
Global research group evaluates StrongMail as a comprehensive and effective in-house solution for improving email deliverability
Redwood City , Calif., February 7, 2007 – StrongMail Systems, Inc., the innovation leader in email infrastructure software, today announced that its email deliverability capabilities have been commended by Info-Tech Research Group, a global leader in providing IT research advice. Info-Tech profiled StrongMail's email delivery platform in a February 6, 2007, research note entitled "Keep Email Campaigns out of the SPAM Can with StrongMail."
In the newly published research note, Info-Tech recognized StrongMail's ability to improve the success of email marketing campaigns through increased deliverability and management. Furthermore, Info-Tech commends StrongMail for its comprehensive features, ease of use and implementation.
After evaluating StrongMail's email delivery, integration and campaign management functionality, the Info-Tech research note says StrongMail offers a competent in-house solution.
"For those enterprises involved in the mass-mailing of valid email, an email deliverability and management solution has become essential," said James Quin, senior research analyst at Info-Tech. "The StrongMail Platform from StrongMail represents a solid solution that warrants investigation."
Info-Tech also recommends that enterprises consider an in-house solution like StrongMail to maintain better control of their email delivery capabilities. Specifically, the note states that "any time service providers are used, the risk of loss of control exists." This is particularly impactful given that the review by Info-Tech is an independent, non-commissioned research study.
"Info-Tech has earned an excellent reputation for providing accurate, actionable advice, and StrongMail is honored that they have rated our email delivery and management solutions so highly," said Shirish Puranik, executive vice president of engineering and product at StrongMail Systems. "Info-Tech's favorable evaluation validates the countless hours of research and development that we have put into making the StrongMail platform so effective."
The full Info-Tech research note "Keep Email Campaigns out of the SPAM Can with StrongMail" is available at www.strongmail.com/infotech.
About Info-Tech Research Group
With a paid membership of over 20,000 worldwide, Info-Tech Research Group is the global leader in providing tactical, practical Information Technology research and analysis. It is one of North America's fastest growing full-service IT analyst firms.
About StrongMail Systems, Inc.
StrongMail Systems enables companies to realize the value of digital messaging, with high-performance servers that simplify and enhance outbound email systems. StrongMail servers integrate a complete set of delivery, tracking and management capabilities into a single platform to "business-enable" email and other digital messages, allowing companies to build new revenue streams, improve customer loyalty and reduce costs. StrongMail servers integrate with existing business applications to unlock the potential of digital messaging for enterprises, service providers and ISVs. StrongMail is located in Redwood City, CA and is funded by Evercore Partners, Globespan Capital Partners and Sequoia Capital, the venture capitalists behind Google, Yahoo!, Cisco and Apple. To learn more about StrongMail Systems, visit www.strongmail.com.
Media Contact
Ayanna Anderson
Schwartz Communications
415-512-0770
strongmail@schwartz-pr.com